I knew a bit about the personality of type, but Graham (The tutor) took this to a whole new level, by doing things like telling us all to pick a typeface for a word to convey an emotional link to the word through visual identification. e.g A Happy dog!
I've posted really just as a reminder to myself of this:
Type point sizes - 1 point is a 72nd of an inch, but 72 pt type is not an inch high! It's bigger because of typesetting methods.
Type in books is about 8 point because you hold it closer to your face than a magazine, who's font is typically a little bigger. Graham also told us that these fonts are generally small because of print limitations such as the cost of printing. The point size and overall content has to be considered and often condensed and rejigged to become cost effective for a print run. So again this is a limitation i have come across, the cost of the print run will often dictate the content and also point size of any given publication.
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