Manchester Book Fair brief. Final brief 1

BRIEF TITLE   Manchester Book Fair 

The Brief

Produce a short publication to be sold

At the Manchester book fair with the potential

To expand over a range of promotional products.

Background

The Manchester book fair is a good opportunity to showcase your work, with the potential to invite agencies and people who run shops in Manchester. The book fair is obviously a live brief so it’s your chance for exposure.

Concept / Proposition
The Manchester book fair is a good chance to get your work seen and sold. So, why not produce a publication that showcases your skills which is printed to the best of your ability? It needs to be content driven, and the content needs to be interesting and engaging to your target audience.

Considerations

Limitations, such as:

-      Colour palette

-      Scale & Format

-      Budget & Processing

        - Content

 Target Audience

Visual people, Young (16+) likes comics, illustration, graphic tees, Nobrow. Audience are interested in learning about the world around them in an engaging way.

Tone of voice

Educational, entertaining, visual.

An experimental or unusual content driven publication.

Deliverables

1 publication minimum of 20 pages long, with a proposed range of promotional products. X 10

This is a brief Ive only really just decided to go ahead with. I really like this brief! Quite excited about doing this one. The emphasis for this brief is definately on print, illustration and layout. An exciting bi - product of this brief will be the range that I could get out of it at the end to sell at the book fair. I aim to have quite alot of stuff by the end of this brief.

After what Fred said about doing what you want to do brief wise, I think I need to re - jig the space brief and also write another brief to be going on with. I'm definately going to take on a live brief, As I have one in mind, and I also want to do a competition brief.